Olympic Town is where Summer Games comes to life off the field of play. From 10:00 AM to 4:00 PM on Saturday, June 6 in the parking lot between the Robins Center and Robins Stadium, explore food, souvenirs, interactive activities, and experiences for athletes, families, volunteers, and fans of all ages. Whether you’re grabbing a burger, meeting a live cow, getting a custom sketch, cheering on athletes, or just soaking in the energy, there’s something around every corner.
Food & Beverage
Snack Station
Visit our friends at Enterprise as they keep you happy with snocones and popcorn all afternoon.
Southland Dairy
Get your Vitamin D and meet the largest animal at the event. The Mobile Classroom features a live cow ready to teach you about the dairy industry.Don’tleave without saying hello!
Flamingo Breeze Smoothie Bar (10:00AM – 3:00 PM, Outside of Robins Center)
Sip on a frozen smoothie to beat the heat. Join Janay and her team for a refreshing treat.(For purchase)
Early Bird Cafe (8:00AM – 4:00 PM, Outside of Robins Center)
Need a little pick me up? Stop by for a bottled latte in your favorite flavor or grab a refreshing bottled lemonade. (For purchase)
Hardee’s Tent
Our friends at Hardee’s are grilling 3,000 burgers for athletes, delegations, and thegeneral public.
Concessions
A variety of your favorite game day snacks are available for purchase at the Robins Stadium concession area.
Souvenirs
Fine Designs
Hold on to memories of the 2026 Summer Games with custom-designed apparel.
Pre-order link: https://shop.finedesigns.com/midland/specialolymva/
Pre-order link: https://shop.finedesigns.com/midland/specialolymva/
Say Hello Threads
Support inclusive and disability pride messaging from a disability-family-owned business.
Online store available as well.
Online store available as well.
Merch Table
Check out custom merch designed by the SOVA team — including water bottles, fidget toys, and totes.
Emily’s Bracelets
Athlete Emily from Area 6 creates custom bracelets. A portion of proceeds are donated back to SOVA. Stop by to meet Emily and her family.
Fifth Stone
Fifth Stone Morale Patches: Patching the Gaps in Inclusion. Come check out their unique and custom-made patches.
Activities
Face Painter + Balloon Artist
Come get some SOVA spirit painted on your face from 10am-1pm. Then, take the magic of the weekend home with you in a balloon animal from 1-4pm.
Game Truck
Keep the competition vibes flowing, or just relax with some friends inside the Game Truck. Enjoy all your favorite games like Mario Kart, Super Smash Bros., and more!
Petting Zoo
Thanks to our friends at Animals Unlimited, you can unwind on the lawn with some cuddly bunnies, hungry goats and mini horses who wear cowboy hats. Name a better Saturday activity, we’ll wait.
Quick Sketches by RVA Urban Sketchers
Capture the spirit of the Games with a fast, fun portrait drawn live.
VA State Police K9 Demonstration
Meet K9 Hulk and Trooper Borsch. Say hello and learn how they help keep the community safe.
Magician: Vice Wilson
Roaming magic shows throughout the day — stop by anytime for a bit of wonder.
Volunteer2Cheer (11:00AM – 3:00 PM, Center Circle, Robins Center)
Cheer on athletes as they compete — no signs or prep needed, just show up and bring your voice.
Temporary Tattoos
Get custom SOVA-designed tattoos applied by our friends at Davis & Green — fun, fast, and spirited.Plus, you can join in a game of corn hole while you wait!
Sensory Chill Zone (Queally Athletic Center)
Take a break with cooling towels, water painting, and other calming activities in a quiet, shaded space.
Lawn Games
Hang out on the lawn, relax on the grass and play catch, blow some bubbles and enjoy other lawn games.
Athlete Game Lounge (Robins Center Mezzanine, opposite of Special Smiles)
Take a load off, cool off in the AC and have some fun off the field of play in the Athlete Game Lounge. Play arcade games, board games, card games,use the photo boothand more while meeting new friends! And guess what’s back? ESPORTS! There will be a demo and free play in the lounge.
Virginia Business Systems
Stop by and say hi to our friends at Virginia Business Systems. They have lots of giveaways and games for you to enjoy!
UR Athletics
Visit our awesome partner, University of Richmond, to learn more about their Athletics teams, offerings, sports schedules, and of course, get some fun giveaways. You might even run into WebstUR, the furry eight-legged U of R mascot!